Video game consoles are already a pricey purchase.
But unfortunately, it looks like there is a disturbing trend that could make them costlier.
This is a relief for many gamers and a very wise move by Microsoft.
What Is the PS5 Price Hike All About?
Three years after the PlayStation 3 was released, its price went down by $100.
Similarly, the retail price of the PlayStation 4 dropped by $50 just two years into its lifespan.
But a mere two years into the PlayStation 5’s lifespan, however, the price has gone up.
Thankfully, the North American market has remained untouched by this price hike… for now, at least.
This is a great move for Microsoft from a business standpoint for several reasons.
Each company is fighting for the top spot in the market.
And by keeping the price of their console low, Xbox consoles become more competitive within that market.
One of the main variables to consider is price.
Choosing between an Xbox Series X or a PS5is a tough decision.
But by keeping the cost of the Xbox Series X|S stable, Microsoft gets an edge over its competition.
By keeping the price of the Xbox stable, customers know exactly what to expect.
When customers feel comfortable in their expectations of a brand, that builds trust.
Including all of Xbox and Sony’s customers.
That is a very advantageous position to be in.
The Xbox Series X|S already provides some of the most advanced specs out of all the gaming consoles.
So the fact that the Xbox Series S is also the cheapest makes purchasing one seem very appealing.
But it is hard to argue with the Xbox Series S’s price point.
That cost is then made up later on through game sales.
They are far better off working on improving Xbox Game Pass and creating console-exclusive titles for customers to purchase.
But don’t panic!
That doesn’t mean that Microsoft will make their games more expensive to compensate for inflation and economic difficulties.