What Are Instagram Collections?

Instagram first introducedits bookmarking toolto its platform in December 2016.

This tool allows you to save those posts and keep track of them effectively.

an xbox controller with xbox game pass on a screen in the background

In 2017, Instagram rebranded the bookmarking tool to Instagram Collections.

With this rebranding, Instagram added organization capabilities.

Instagram started allowing users to save posts into various folders they can create and name themselves.

Perplexity website open in a browser

Press and holdthe Bookmark button.

Note that if you just press it without holding down, it will save to a general Collection.

This step will look slightly different depending on your experimentation with the Instagram Collections in the past.

a hand holding a phone, user browsing Instagram

Title your new Collection and tapthe Save button.

No matter if your last step included pre-existing Collections or not, this step will look the same.

when you land completed those steps, you have successfully created and titled a new Instagram Collection.

Screenshot of an Instagram post that is a photo of a frog

Click onthe Saved button.

This will take you to a screen that shows you all the Collections you have ever created.

The cover photo for your Collection will default to whatever the first photo was that you added to it.

Screenshot of Instagram post with bookmark tool in a red circle

However, it’s possible for you to change the cover photo if you wish.

choose the Collection you wish to view.

When they were first introduced in 2017, Instagram Collections sounded very similar in concept toPinterest’s Pinboards.

Screenshot of saving process for Instagram Collections

However, they now include that same shopping aspect that it’s possible for you to find on Pinterest.

Instagram started experimenting with shopping capabilities within Instagram back in 2016.

The Instagram Shop can now take you all the way through checkout and never have you leave the app.

Existing Collections screenshot on Instagram

How to Blog on Instagram Using Collections

Return to your Saved page using the steps outlined above.

Select a collection you would like to blog about and tapthe Create Guide buttonin the top-right corner.

ClickNextin the top-right corner.

Screenshot of title screen for new Collection

This will take you to a screen where you’re free to edit your new Guide.

TapNextin the top-right corner once you are pleased with your post.

HitShare, and post your Guide to your feed.

Screenshot of New Collection title

Your Guide will appear on your profile under a new tab especially dedicated for Guides.

Why Should You Use Instagram Collections?

Instagram Collections can be used for a variety of different reasons by any throw in of Instagram user.

Screenshot of title saving screen with Save button circled

Instagram Collections can be as private or as public as you want.

Screenshot of Instagram Explore page

Screenshot of Instagram Saved button circled

list of collections screenshot on instagram

Instagram Screenshot of all Collections

Instagram Screenshot of just one collection

Screenshot of Instagram Collection

Create Guide Screenshot on Instagram

Guide creation screenshot on Instagram

Creating a Guide Screenshot on Instagram

Edit your Guide page

Adding caption on Instagram Guide

Screenshot of next button circled on Instagram Guide edit screen

preview screen of Instagram guide

Posted Guide on Instagram Screenshot