CyberGhost is a known VPN provider in the industry.
CyberGhost challenges its competitors by offering a decent free VPN along it’s premium one.
Its biggest markets include the US and Germany with a strong prominence in France and Italy, among others.
It was a coincidence really.
We startedCyberGhostas part of a software range in a software publishing house in Germany.
We were doing a few tools and someone said lets do a product that can access free web proxies.
The diffusion of innovations according to Rogers. With successive groups of consumers adopting the new technology (shown in blue), and market share (yellow).
We will crawl all VPNs and put them in a nice interface to choose from.
We also did some speed tests and it was out there as part of another set of tools.
We detected that the proxies are slow and difficult to control.
The diffusion of innovations according to Rogers. With successive groups of consumers adopting the new technology (shown in blue), and market share (yellow).
These are hackers' honeypots.
We wanted to solve this problem by creating a standalone product, relying on its own secure servers.
There is a major problem in the industry related to VPN.
We had our product designed for early adopters.
Our first users sometimes moved from products they developed themselves.
The rest were sophisticated users that knew what a VPN is and why they need it.
It doesnt work by intuition.
He selected Frankfurt (where he is located).
So we worked on a few versions, worked with customer surveys and user tests.
We saw where users fail and do not understand how the product works.
The new version of CyberGhost is trying to handle the most common issues we found.
There isnt just one case for using a VPN.
There is a segment intended to protect user privacy with a fast connection and IP hiding.
it requires Kill-Switch, etc.
This segment doesnt necessarily need a US server.
Of course, we still learn and improve as we go along.
So we created a savvy VPN tile for them that includes all the geek stuff.
VPNMentor: Tell us more about CyberGhost Smart Technology?
If we see a torrent download, we focus on speed.
If we detect an unprotected Wi-Fi, we focus on security.
We venture to detect the need and bring the best solution without having the user to be involved.
This will open VPN technology to everybody and not only to tech-savvy experts.
So he never would have manufactured cars.
If we asked users what they wanted, they would have answered they need more servers.
But we identified they really need simplicity and solutions to their changing needs.
To be honest, we arent!
I think the truth is that there are plenty of good products in the market.
So, if someone asks you why choose CyberGhost I would say we are the most transparent company.
We show our address on the website.
We publish transparency reports.
I am a public figure who speaks at public events.
I am not hiding my identity.
This is what makes us special.
This I think the greatest advantage for a company who you trust with your personal information.
To know who you are dealing with.
And to know that we are accountable for our actions within the legislation of the European Union.
The truth is that they hide their identity not from the US government, but from you the user.
You cant contact them; you cant complain about the service.
You dont know how they deal with your data because they are literally outlaws.
Bottom line, they have no accountability.
And that is dangerous for you as a customer.
We came here for two reasons:
I believe Romania can become the next Silicon Valley outside the US.
It can get bigger than any other center in Europe and take over Berlin and London.
The Romanian language is Latin so people can understand well Latin languages like French, Italian, Spanish etc.
The market is small so people learned to look outside and also speak English well.
And most importantly is the work ethic.
He was known for not being corrupted and everyone went on the streets to protest.
What would happen if such a thing took place in France?
The entire country would be on flames and no one will work.
I think the fact that people come to unblock media is overrated.
Unblocking Netflix, Hulu etc.
is less than 7% of the use cases.
VPNusers also have other needs.
But there was also an unexpected trend we identified later.
Netflixs expansion created much more awareness to their services in local markets.
New people started to watch Netflix for the first time on their market.
So they started using a VPN to unblock Netflix… and we then see a new spike in users.
We operate on the free version due to two factors.
First, our marketing strategy is based on the freemium model.
Second, we give users in North Africa, Turkey, China etc.
access to blocked content.
First of all, there is no such thing that free is killing paid.
Somebody pays for the server infrastructure behind the Opera VPN.
On the side of ISP, hardware manufacturer and so on.
I think not, I think encryption will be part of the underlying design of the internet.
The good news is that we understood it way back and we developed our API.
Our API helps anyone open a VPN using our service.
Whoever wants to integrate VPN technology into his own product can do that easily with our API.
This I think would be the future of CyberGhost.
CyberGhost is not about running a VPN service.
This is a means to an end.
We are a technology company that focuses on Privacy.
Tomorrow we can be in the instant messaging industry or start a new social data pipe.
This is why we dont mind selling our service to others, including our competitors.
You asked me why select CyberGhost and not Opera?
I think Opera is a great product.
But maybe you want to use Chrome.
Maybe you care for the faster connection or the flexible server location.
CyberGhost is here to stay.
We are moving to a new office soon.
Its the first time that we have our own villa or campus which will have a great atmosphere.
We have this mission of building technology that ensures everyone stays private online.
And we will keep following this mission.
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